Stats For June 2009

Things didn’t go quite as planned during the month of June.  I didn’t get nearly as many posts up on my sites and to add insult to injury I didn’t completely finish the development/design of the two websites I was working on.  Anways, enough excuses lets get on to the stats and goals for next month.

Income – June 2009

AdSense – $123.40

Amazon Associates – $12.35

Total – $135.75

My AdSense totals were going strong through the middle of the month and I was looking like I was on pace for my goal of $150.  However, the end of the month my revenue and pageviews began to sputter possibly due to the low number of posts.  I’m going to stick with the same goal for June and shoot for $150.

Subscribers

May 31 – 1094

June 30

  • Blog 1- 1240
  • Blog 2 – 4
  • Blog 3 – 1

The final total for my three blogs is 1245.  I exceeded my goal of 150 for the month with a whopping 151 new subscribers.  I could definitely have done much better had I produced more articles and done more marketing.  Lets go a little more aggressive this month and shoot for 200 subscribers.

Traffic

Site Usage

Visits = 19,827 -1,306
Page Views = 34,826 -1,374
Pages/Visit = 1.76

Traffic Sources

Search Engines = 15,496 (78.16%)
Referring Sites = 3,666 (18.49%)
Direct Traffic = 663 (3.34%)
Other = 2 (.01%)

I know my numbers are down, but I can attribute that to two things.  First, I haven’t worked on my sites as much as I want to.  I had one post on one site, two posts on another, and 8 posts on the third with no marketing efforts.  This month I’m going to set a goal of 1 article every weekday of the month per blog.  That amounts to the magical number of 69 total post for the month of July that’s versus only 11 total posts during the month of June.  I’m hoping that will bump the numbers to a higher level.  Also, we had a little issue last month when upgrading to WordPress 2.8 and our Google Analytics plugin.  Needless to say the plugin failed and brought down the admin panel on my WordPress blog.  Google Analytics was down for about 1 days and we saw a drop in stats.  Minus the Google Analytics snafu we were probably up slightly from May’s totals.  Probably something like 22K Visits and 36K Page views.

Lets stick with last months goal 25,000 visitors and 45,000 page views.

Here is my month-by-month comparison chart:

Goal April 2009 May 2009 June 2009 December 2009 – Projected
Unique Visitors 27,433 21,133 19,827 200,000
Page Views 50,134 36,200 34,826 500,000
Revenue $173.74 $119.10 $135.75 $5,000
RSS/Email List 985 1,094 1,245 11,000

So overall the number’s are down for a second consecutive month. I have no one to blame, but myself. Rather than focusing on the numbers I plan on making a concentrated effort on producing more content and put some emphasis (vs none last month) on my online marketing efforts.

What do Google Analytics and Mark McGwire have in common? Yeah, I know it’s a question only a nerd would know or even want an answer to.

So, why am I even pondering such a question. Well, I was reading Google Analytics 2.0 and I came across this short paragraph about Mark McGwire that really caught my attention in light of the recent allegations from his brother about his steroid usage.

Here’s what I read:

…Comparing what a good analytics package does to what a good site-stats package does is like having Mark McGwire bat right before the Little Leagues’s MVP. One could be kind and say it’s a Major League to Little League comparison, or like putting a man next to a boy, but the truth is that analytics are like site stats on steroids.

This quote was in reference to AWStats and Google Analytics. Obviously Google Analytics is Mark McGwire in this analogy and the author is getting his little jab in on his thoughts on Mark McGwire’s steroid usage.

Anyways, if you’re a nerd like me then I just thought you’d find this humorous as well.

If you want to learn more about Google Analytics check out: